Recent Work
Recent Work
Nike 2024 Air Max DN - An invitation to feel the unreal
Produced the creative efforts for the launch of Air Max DN to GenZalphas featuring 18 Maxximlists across 5 SEA&I countries. The campaign garnered 63M+ views and 27K+ consumer visits in-store
Nike 2023 FIBA Basketball World Cup Campaign
Developed, produced and launched an E2E marketing campaign including 26 athletes and catalysts for the 2023 FIBA Basketball World cup in Manila, Philippines
Nike SEA&I Commercial Moments
Led several commercial campaigns across 7 Asian markets to ensure brand consistency whilst streamlining the creative process to improve efficiency across teams
Cartier CRM & Clienteling Emails
Managed audience segmentation, targeting, and asset production diligently to ensure the successful delivery of personalized email campaigns tailored for diverse audiences across APAC
Square Digital campaign ft. Latine SMBs
Supervised the shoot and delivery of localized digital assets for an integrated campaign in the US and Spain
Nike Running Campaign
End-to-end campaign management delivering digital brand marketing assets to geos featuring Infinity Run 3 and ZoomX Invincible Run Flynknit 2